Onlinestore
A store isn't a shop window, it's a working tool: stock, prices, orders and delivery have to reconcile without manual labour. Which is why half the work here isn't design — it's connecting the site to wherever your goods actually are.
What's included
Categories, filters, search, product page
Checkout on one screen, no forced registration
Cards, instant bank transfer, cash on delivery
Rates by city, pickup points, couriers
Sync with your system or spreadsheet: stock and prices update themselves
Notifications, statuses, export for picking
How the work runs
- 013–5 days
Inventory audit
We start not with the shop window but with the question of where your stock actually lives: an accounting system, a spreadsheet, a marketplace warehouse, the storeman's head. The answer determines the whole architecture — and half the estimate.
- 025–7 days
Catalogue
Categories, attributes, filters, search, product page. Filters are designed around how buyers choose, not around which fields exist in the database — those are two different lists.
- 037–10 days
Checkout
Cart, one-screen checkout without forced registration, payment, delivery rates by city and pickup point. This is where most buyers are lost, so it's the most painstaking step.
- 045–8 days
Data sync
Stock and prices arrive on the site by themselves, orders go back the other way. The sync is written so that one side failing doesn't corrupt the other: retries, a log of every exchange, protection against an order being processed twice.
- 053–5 days
Test orders
We push real orders through with real payment and a real refund: receipt arrived, stock decremented, order visible in your system. Only then does the store open.
What moves the price
"from $7,600" is the floor, not bait. Here's what pushes the number up, so you can place your own case before we talk.
A hundred items with two attributes and ten thousand with sizes and colours are different projects
A ready sync with a standard system is cheaper than reconciling spreadsheets and three warehouses
One city and your own courier is simple. Nationwide pickup points with weight-based rates is noticeably more
Order history, one-tap reorder, loyalty discounts
Who it's for
- →Selling from stock or made to order
- →Moving off a marketplace onto your own platform
- →Replacing a builder-based store that hit its limits
Questions
Own store or marketplace?
It isn't an either/or: a marketplace gives you volume, your own store gives you margin and a customer base. On a marketplace you don't know who bought and can't sell to them a second time. Your own site pays for itself when there are repeat purchases or the platform's commission is high.
How many products can it handle?
Thousands without trouble. The limit usually isn't the site, it's where the data comes from: if stock is maintained by hand in a spreadsheet, the spreadsheet becomes the bottleneck. At the brief we look at where the goods live and pick the sync method from there.
What does running a store cost per month?
Server between $15 and $50 a month depending on traffic, domain around $12 a year, and the payment provider takes a percentage of turnover rather than a subscription. That's typically –70 a month before commission — noticeably less than renting a ready-made platform, where a subscription is joined by a cut of sales and limits on how many products you may list.
Can you migrate products from my old site?
Yes, and almost always by export rather than by hand. I take the catalogue from your system, the old site or a spreadsheet, normalise it and load it with images. Manual work only remains where data simply doesn't exist: if half the products have no descriptions, someone has to write them, and that's a separate line in the estimate.
Do I need a registered cash register?
If you take payment on the site, yes — that's the law. It's normally solved through the payment provider, which issues and sends the receipt itself. Setting it up is part of the work; I'll need your documents.
Shall we talk?
Half an hour on a call and you'll have an estimate and a plan. Free, and it commits you to nothing.